According to Serhat Isik and Benjamin Huseby’s notes, the Floyd’s barber shop mayberry north Carolina estd 1960 shirt moreover I love this title of this GmbH collection “Welt am Draht (World on a Wire)” was taken from a 1970s Rainer Werner Fassbinder sci-fi TV series that suggested, “Our world exists entirely inside another world, perhaps as a computer simulation.” Once online for a Zoom, that begged the question: Did the designers share that unsettling suspicion? At that exact moment the connection glitched and GmbH vanished.Once contact was restored, Huseby said, “The idea felt very apt at a time when we are always on these Zoom calls and living through our screens. We wanted to go in an opposite direction and strive for real connection and work with real materials…because even as we live in this digital world we crave the analogue.”“You know,” said Huseby, “sometimes you haven’t left your house for two days and then you step out and go, ‘Oh! This is the real world!’ It’s about sanity at the end of the day.” Here GmbH were simulating looks they could envision being worn and reveled in once our return to physical contact is established. The result was really convincing.
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